Rocket Lab: To compete with SpaceX, we must replicate its model: Rockets, satelllites, services all under one roof

by Peter B. de Selding

LA PLATA, Maryland — Satellite system, component and launch-service provider Rocket Lab has concluded that, to succeed in today’s market, it must replicate the SpaceX model — vertical integration of satellite and rocket manufacturing to feed a higher-margin services business.

What that service may be is still undetermined, but Rocket Lab Founder and Chief Executive Peter Beck believes there is no competing with SpaceX by outsourcing the historically low-profit satellite prime contractor’s role and the even lower-margin launch function. You need to have the whole package in . . .

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